Privacy News & Resources
Why Data Minimization Is A Very Big Deal For Ad Tech
Data minimization—collecting only essential data—is reshaping ad tech. As privacy laws tighten, companies must rethink data-heavy practices to stay compliant and build consumer trust. Read more at AdExchanger.
SafeGuard Privacy Unveils the First Comprehensive Multi-State Sensitive Data Assessment
The Multi-State Sensitive Data Assessment consolidates requirements of US States helping companies mitigate high-risk obligations and reduce costs
Podcast – How to Find Purpose in Your Business
SafeGuard Privacy Co-Founder & CEO, Richy Glassberg, recently sat down with the Liberty Ventures podcast to discuss his journey of finding purpose in business, sharing some invaluable insights into leadership, entrepreneurship, and the importance of…
eMarketer Report – US Privacy Trends 2024
SafeGuard Privacy and the IAB Diligence Platform were featured in eMarketer’s ‘US Privacy Trends 2024’ report as technology solving ad industry privacy issues. (requires subscription)
An Update on How the IAB Diligence Platform is Streamlining Third-Party Risk Management for Digital Advertising
IAB general counsel Michael Hahn provides an update on the IAB Diligence Platform and it’s traction in the marketplace.
What do Muskets, Microchips and Ad Privacy Compliance Have in Common?
Advertising simply isn’t used to being a regulated industry, and the industry’s inexperience shows. A lot of companies still don’t even have a line item in the budget for compliance. It’s a cost of doing…
SafeGuard Privacy is a 2024 AdExchanger Awards Finalist for Best Privacy Technology
For the second year in a row, we are thrilled to be included with the other nominations in the category. Follow the link to see the full list of nominees.
MediaPost: IAB Launches ‘Diligence Platform’ For Privacy Compliance
Learn more about how we built the IAB Diligence Platform and why it’s a great choice for vendor diligence in our coverage at MediaPost.
IAB Diligence Platform is Now Available to Streamline Compliance for the Entire Digital Advertising Industry
Powered by SafeGuard Privacy, the Platform Offers Efficient, Scalable, and Industry-Specific Privacy Diligence for the Digital Advertising Industry.
Adweek: Check Out the Pitch Deck Firm SafeGuard Privacy Used to Raise $3.6 Million
The U.S.-based company is expanding its sales and legal teams while developing its AI compliance platform.
SafeGuard Privacy Closes a New $3.6 Million Funding Round
TechOperators, Dynamism Capital, Sidekick Partners, and two other existing investors led the company’s new investment round.
TransUnion and SafeGuard Privacy Unite to Help Marketers Navigate Complicated Compliance Conditions
TransUnion and SafeGuard Privacy will help streamline marketers’ vetting for compliance when selecting their third-party audience vendors.
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