Privacy News & Resources
IAPP: Apple’s ATT rollout presents uncertain path for adtech
Our Co-Founders, Richy Glassberg and Wayne Matus, share some insights into Apple’s App Tracking Transparency (ATT) with the IAPP.
CCPA Vendor Management: Potential Gaps in Your Privacy Compliance Strategy
Both GDPR and CCPA make it clear that an organization is fully responsible for the vendors within their supply chains, and the onus is on those organizations to ensure compliance. Most companies don’t realize the…
Privacy and Identity in Digital Marketing-A Conversation with Richy Glassberg
Our Co-Founder & CEO, Richy Glassberg, joined the Plus Up podcast for a conversation about privacy in digital advertising.
The Digital Advertising Sector’s Original Sin, And How We Must Atone
If you’ve been in the digital advertising sphere for a while you know I’m bullish on the internet. As one of the founders of the IAB and early vice chair, I’ve championed the web as…
The Gaping Hole In Marketing Compliance
By now, many brands have spent enormous resources ensuring internal compliance with the GDPR and CCPA. You — or your agencies — have put systems into place to request, track and store consent of the…
Two Frequently Asked Questions About California Privacy
Recently, two questions are being asked repeatedly about California Privacy Law compliance. 1) Should I wait for the CCPA Regulations to be final before doing any further work? and 2) Is it worth the additional…
SafeGuard Privacy Platform Helps Organizations Take Deep Dives Into GDPR, CCPA
The IAPP editorial staff recognized SafeGuard Privacy for creating the first master privacy compliance platform for the digital industry in their recent write-up.
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