Ketch and SafeGuard Privacy Announce Partnership
Two industry innovators will join together [...]
Talking Privacy at Best of the West
Richy Glassberg and Wayne Matus joined Sheila Colclasure, Global Chief Digital Responsibility and Public Policy Officer of Kinesso, and Jules Polonetsky, CEO of Future of Privacy Forum, at Best of the West to share insights on data privacy and compliance.
Am I My Ad Vendor’s Keeper?
Our Co-Founders discuss the implications of the recent fine on Vodafone and what it means for companies that need to manage their vendor's compliance.
IAPP: Apple’s ATT rollout presents uncertain path for adtech
Our Co-Founders, Richy Glassberg and Wayne Matus, share some insights into Apple's App Tracking Transparency (ATT) with the IAPP.
CCPA Vendor Management: Potential Gaps in Your Privacy Compliance Strategy
Both GDPR and CCPA make it clear that an organization is fully responsible for the vendors within their supply chains, and the onus is on those organizations to ensure compliance. Most companies don’t realize the significance of this mandate and have taken little to no steps to ensure compliance.
Privacy and Identity in Digital Marketing-A Conversation with Richy Glassberg
Our Co-Founder & CEO, Richy Glassberg, joined the Plus Up podcast for a conversation about privacy in digital advertising.
The Digital Advertising Sector’s Original Sin, And How We Must Atone
If you’ve been in the digital advertising sphere for a while you know I’m bullish on the internet. As one of the founders of the IAB and early vice chair, I’ve championed the web as the best advertising medium – period. But as I look back on the past 25 years, I’m struck by a harsh reality: We’ve missed the mark.
The Gaping Hole In Marketing Compliance
By now, many brands have spent enormous resources ensuring internal compliance with the GDPR and CCPA. You — or your agencies — have put systems into place to request, track and store consent of the consumers within whom they engage throughout the digital universe. But are you covered? You’re not if any part of your supply chain — from the DSP, data company, ad network or exchange — isn’t fully also compliant.
SafeGuard Privacy Platform Helps Organizations Take Deep Dives Into GDPR, CCPA
The IAPP editorial staff recognized SafeGuard Privacy for creating the first master privacy compliance platform for the digital industry in their recent write-up.